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	<title>Comments on: Hey CIO, How Are Your Sociology Skills?</title>
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	<description>Thoughts About the Corporate World We Live In</description>
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		<title>By: Russ Aebig</title>
		<link>http://russaebig.com/directionallycorrect/2009/12/06/hey-cio-how-are-your-sociology-skills/comment-page-1/#comment-39</link>
		<dc:creator>Russ Aebig</dc:creator>
		<pubDate>Mon, 07 Dec 2009 23:02:07 +0000</pubDate>
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		<description>Haven&#039;t pre-requisite skill sets changed in the last half dozen years!  While knowing the business audience has always been a critical success factor, now the emphasis on that audience is all that more important as you point out.  I believe this is all good as it places the focus on where it should be (people) as opposed to technology.</description>
		<content:encoded><![CDATA[<p>Haven&#8217;t pre-requisite skill sets changed in the last half dozen years!  While knowing the business audience has always been a critical success factor, now the emphasis on that audience is all that more important as you point out.  I believe this is all good as it places the focus on where it should be (people) as opposed to technology.</p>
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		<title>By: Carlos Navarro</title>
		<link>http://russaebig.com/directionallycorrect/2009/12/06/hey-cio-how-are-your-sociology-skills/comment-page-1/#comment-35</link>
		<dc:creator>Carlos Navarro</dc:creator>
		<pubDate>Sun, 06 Dec 2009 15:53:02 +0000</pubDate>
		<guid isPermaLink="false">http://russaebig.com/directionallycorrect/?p=774#comment-35</guid>
		<description>very good insight.  CIOs need to know &quot;who&quot; to deploy IT even MORE importantly than &quot;how&quot;.  Effectively deploying a companies IT resources requires knowing the social context of how the IT will be utilized; this is true for both inter-company activities and how customers/consumers will utilize the IT.</description>
		<content:encoded><![CDATA[<p>very good insight.  CIOs need to know &#8220;who&#8221; to deploy IT even MORE importantly than &#8220;how&#8221;.  Effectively deploying a companies IT resources requires knowing the social context of how the IT will be utilized; this is true for both inter-company activities and how customers/consumers will utilize the IT.</p>
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